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Early Education and Care in Lincoln, NE

Our school is more than a daycare. Through purposeful play and nurturing guidance, we help lay the foundation for a lifelong love of learning. Right down the road from Wilderness Ridge and Adams Elementary School, we are conveniently located on S 28th Street. Come by and see Balanced Learning® in action.
child in daycare classroom

Every Moment Matters

  • The components of our Balanced Learning® approach are intentionally aligned to create developmentally appropriate learning experiences.
  • Your child will stay engaged all day with the right balance of child-initiated and teacher-guided learning experiences.
  • Our students learn the foundational skills to develop Active Minds, Healthy Bodies, and Happy Hearts® that will forge a path to a brighter future.
Primrose School of Lincoln at Wilderness Hills Franchise Owner

Franchise Owner

Dr. Betsy Tonniges

Welcome to the Primrose School of Lincoln at Wilderness Hills!

Meet Dr. Betsy Tonniges, proud Franchise Owner and operator of Primrose School of Lincoln at Wilderness Hills. Betsy has a passion for childhood development and is excited to bring the Primrose Experience of the premier early childhood education and care to families in Lincoln, NE.

Betsy shares the Primrose belief that who children become is just as important as what they know. Immediately upon stepping into a Primrose school, Betsy was drawn to the research based Balanced Learning® approach incorporating purposeful play and nurturing guidance from teachers to encourage curiosity, creativity, collaboration, confidence and compassion. When asked about the Primrose Experience Betsy explains, “The Primrose Balanced Learning approach focuses on developmentally appropriate academics that are inquisitive and hands-on in nature, there is also optimal time throughout the day for children to make choices about their learning.”

Betsy and her husband, Jesse, are the proud parents of three children. A former public school educator, elementary principal and administrator, she was looking for an opportunity that allowed her to give back to the Lincoln community, but stay involved with children, families and learning. The goal she has established is to build lasting and trusted relationships with families to ensure that the choice you make in a childcare provider is one you can speak highly about and be proud of!

Betsy truly is a lifelong learner, graduating from Doane College with a Bachelor’s degree in Elementary and Middle School Education with an emphasis in language arts and social sciences. She continued to earn her Masters degrees in Curriculum Instruction and Educational Leadership, along with endorsements in Early Childhood, ELL and Reading Specialist. Betsy earned National Board for Professional Teaching Standards (NBPTS) credentials in the area of Literacy and completed her Doctorate of Education at the University of Nebraska at Omaha. In her spare time, Betsy volunteers and serves on the board with several organizations that directly benefit children and families within our community.

We look forward to meeting you and learning more about your hopes and dreams for your child’s early childhood experience! To speak to one of our Leadership Team members to learn more about the Primrose School of Lincoln at Wilderness Hills or to schedule a time to meet and tour, please call (402) 803-8525.

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Frequently Asked Questions

Are all staff members background-checked and CPR/first-aid certified?

Yes. Every Primrose staff member undergoes a thorough background check before joining our school. All staff are also CPR and firstaid certified, so you can feel confident your child is in safe, prepared hands every day.

What curriculum or educational philosophy do you follow?

Our school uses the proprietary Primrose Schools Balanced Learning® curriculum, which is research-informed and designed to nurture the whole child — intellectually, socially, emotionally and physically. We believe in balancing teacher-guided learning with purposeful play to build a strong foundation for the future.

How do you support school readiness and the transition to kindergarten? 

All of our programs are designed in age-appropriate ways to prepare children for kindergarten and beyond. We focus on early literacy and numeracy as well as social-emotional skill development — so children arrive at kindergarten confident and ready to thrive. 96% of Primrose Schools Pre-K students met ASQ benchmarks for problem solving.*

What are your hours of operation? 

We are open Monday through Friday from 6:30 am-6:00 pm.

How do you keep parents informed about their child's day?

Connecting school to home is one of the ways we help children thrive. We use the Procare app to share daily updates and photos so you stay connected to your child’s joy, learning and special moments

Our family would love to meet yours.

Contact us to schedule a tour.
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© 2026 Primrose School Franchising SPE, LLC. All Rights Reserved.

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. We will not offer you a franchise unless and until we have complied with applicable registration and disclosure requirements in your jurisdiction. Contact Primrose School Franchising SPE, LLC, 3200 Windy Hill Road SE, Suite 1200E, Atlanta, GA 30339, to request a copy of our FDD.

*Study was conducted on a representative sample of Primrose Pre-Kindergarten students across twelve Primrose schools in nine states in the Spring of 2024. The Bracken School Readiness Assessment 4th Edition assesses children’s school readiness in terms of their understanding of concepts that are strongly related to early childhood cognitive and language development as well as early academic achievement.

**Based upon recent assessments of approximately 3,900 Primrose students aged 4 screened using the Ages & Stages Questionnaires®, Third Edition during the 2024-2025 school year. Ages & Stages Questionnaires® and ASQ® are registered trademarks of Paul H Brookes Publishing Co, Inc.