Meet our Area Director, Ashley Williams!

Ashley has been dedicated to the field of early childhood education since 2006. She joined the Primrose family in 2016 and has served in several leadership roles, including Education Coach, Director, and now Area Director. Ashley  is passionate about supporting children, teachers, and leadership teams to create a high-quality, nurturing environment for every child and family we serve. She is honored to be a part of the Primrose leadership team and is committed to making a positive impact on the families and staff she serves every day.

Outside of work, Ashley is a proud mother of two boys and has been married to her high school sweetheart since 2005. She loves spending time with her family, hiking, and traveling.

A few details about me:
I am a proud wife, mother of two wonderful children, and grandmother to a beautiful granddaughter. Raising my children has been the most meaningful and fulfilling part of my life—it truly is my greatest accomplishment. Outside of work, I cherish spending time with my boys. Whether we’re playing cards, attending Renaissance Fairs, or hunting down exciting new restaurants, I treasure every moment we share together.

Professionally, I began my journey in early childhood education in 1992, and have spent over two decades dedicated to nurturing and guiding young minds. Over the course of 23 years in elementary education, I’ve had the privilege of teaching children from age three through 5th grade. My roles have also included secretary, bookkeeper, and Assistant Director. In 2016, I stepped into the role of Director, a position that has allowed me to lead with both compassion and experience.

I began my journey with Primrose in 2020, just two weeks before the COVID-19 lockdown. Despite the challenges, I served as the Director of Primrose School at Heritage until 2021. After taking a short break, I returned in 2022 to become the Director at Primrose School at Eagle Ranch. It has been a true honor to lead a school with such a well-earned reputation for excellence. Being part of the Primrose family continues to be a deeply rewarding experience.

Favorite Children’s Book:
My favorite book is Goodnight Moon. It’s simple, soothing rhymes and gentle repetition create a calming rhythm that never fails to bring peace at the end of a day. It holds a special place in my heart, not only for its timeless charm, but because it was the first book my boys could “read” on their own. Night after night at bedtime, we’d share that sweet routine together, and it remains one of my most treasured memories.

Favorite Primrose Character
My favorite Primrose character is Libby the Lamb. Libby embodies kindness, honesty, empathy, and fairness—she believes in treating others the way you want to be treated, telling the truth, thinking about how your actions affect others, and playing by the rules. She represents everything I strive to be as a leader and how I hope to be treated in return.

My favorite part of working in early education:
My favorite part of working in early childhood education is knowing I’m making a difference. These early years are the most important time in a child’s life—the foundation upon which all future learning is built. It’s during this time that children form bonds with the adults around them, develop their sense of right and wrong, and begin shaping their personalities. To be a part of that journey is an incredible honor. Every day feels like a miracle, knowing I get to help nurture and guide children through these formative moments.

A few details about me:
I was born in Panama City, Panama. I’m a proud Army brat that grew up in Heilbronn, Germany and moved to the United States when I was 7 and a half. I love reading, cooking, and feeding my friends and families. I love doing word puzzles and watching Brit Box! My favorite thing is working with families and students to help them grow and love learning. I started at Primrose School at Eagle Ranch in 2008 in the Early Preschool classroom. I have worked in every classroom and served as the cook for several years before becoming the admissions manager in 2018.

My favorite children’s book:
Green Eggs and Ham, One Fish, Two Fish, Red Fish, Blue Fish, and all of the Fergus books by David Shannon.

The Primrose character I most relate to:
Mia the Mouse! Mia is all about encouraging her friends while participating in Thumbs Up activities. Movement while teaching colors, shapes, and songs is always a great time with Mia!

My favorite part of working in Early Childhood Education:
Building connections with my babies and seeing their excitement when they learn their colors, ABC’s, shapes, or become more independent.

A few details about me:
I was born and raised in Fort Worth. I met my husband in 2014, married in 2018, and had our son, Jameson, in 2020. On the weekend, you will catch us going to the park, watching movies, or going to church. I started working at Primrose School at Eagle Ranch in 2014 as an assistant teacher in the Toddlers classroom and have worked as the lead teacher in both our Early Preschool classroom and our infant classroom. I began working on the leadership team in 2021.

My favorite children’s book:
One Fish, Two Fish, Red Fish, Blue Fish

The Primrose character I most relate to:
Ally the Bunny because she is all about teaching responsibility, being accountable for your choices, thinking before you act, and always doing your best.

My favorite part of working in Early Childhood Education:
Witnessing the “lightbulb” moments when a child suddenly grasps a new concept, masters a skill, or makes a meaningful connection. Also, the creativity and imagination children bring in to every day. They remind you to see the world with fresh eyes and find the joy in everything you do!

A few details about me:
I was born and raised in Fort Worth and have a bachelors degree in science from Stephen F. Austin State University. I love doing anything outside in the sun, but if I’m stuck inside, I’m usually reading, drawing in my art journal, or playing video games. I started at Primrose School at Eagle Ranch in 2018 as the lead Explorers teacher and moved into leadership in 2020.

My favorite children’s book:
The True Story of the Three Little Pigs

The Primrose character I most relate to:
Megy the Pig — she loves technology and conservation, just like me!

My favorite part of working in Early Childhood Education:
Watching the kids reach new milestones and achieve their goals as they grow up. Plus, all the fun dance parties!

A few details about me:
I love baking, going to antique malls, going out to eat, and watching tv. I have been working at Primrose in the Young Toddlers classroom since 2008.

My favorite children’s book:
No, David!

The Primrose character I most relate to:
Og the bookworm, because I love reading stories to our young toddlers. When the story is over, they start signing “more” right away.

My favorite part of the Balanced Learning Curriculum:
I love our Harmony and Hearts music time because the children love the musical instruments and get very excited when we take them out.

A few details about me:
I enjoy spending time with my four children, even though they’re grown up now, and my five granddaughters. I love being with the kids in my classroom as well. I have worked in childcare since 2006 and have been at Primrose School at Eagle Ranch since 2018.

My favorite children’s book:
Going on a Bear Hunt because my children get really excited about the bear chasing after the family at the end.

The Primrose character I most relate to:
Percy the Rooster because I am friendly and outgoing.

My favorite part of the Balanced Learning Curriculum:
It’s hard to choose because I think all of it is important, but I love Harmony and Hearts the most!

A few details about me:
I like playing games, going thrifting, and writing. I also enjoy listening to music and hanging out with friends. I started teaching at Primrose School at Eagle Ranch in 2023 after moving away from my hometown.

My favorite children’s book:
The Sneetches and Other Stories because when I first read it to my first group of students, they adored it and asked me to read it again every other day!

The Primrose character I most relate to:
Billy the Duck because he is all about being honest and keeping promises and working on your character.

My favorite part of the Balanced Learning Curriculum:
Harmony and Hearts because I love seeing all the kids singing and dancing and learning all of the songs!

A few details about me:
I love to read, craft, and hang out with my family and dogs. I love to be outside, especially gardening. I have been teaching for over 10 years and have been at Primrose since 2018.

My favorite children’s book:
Dragons Love Tacos, The Cat in the Hat, and The Bear Snores On.

The Primrose character I most relate to:
Og the Bookworm, because he likes books, of course!

My favorite part of the Balanced Learning Curriculum:
Small group literacy and the writing center. I love to watch the kids blossom and develop their literacy skills.

A few details about me:
I love to paint, do crafts, and make decorations for my home. I also like listening to music and going to a pool or beach to watch the sunset. I have been teaching since 1992 after graduating from university.

My favorite children’s book:
I Love Being Me and Good Night, My Angel

The Primrose character I most relate to:
Ally and Peanut. Ally the Bunny teaches responsibility and Peanut teaches honesty. Both are very important to me as a teacher. Also, Og because he is caring for others and definitely loves to read!

My favorite part of the Balanced Learning Curriculum:
Noggin’ Joggin’ because I can interact with the children and build values and hear them express their own ideas. I also love project time, because I get a chance to be creative and the children can express themselves and learn many skills while working.