Early Education and Care in San Antonio, TX

Every Moment Matters
- The components of our Balanced Learning® approach are intentionally aligned to create developmentally appropriate learning experiences.
- Your child will stay engaged all day with the right balance of child-initiated and teacher-guided learning experiences.
- Our students learn the foundational skills to develop Active Minds, Healthy Bodies, and Happy Hearts® that will forge a path to a brighter future.

Franchise Owner
Lawrence & Natalie O'Connor
Welcome to Primrose Schools! We are Natalie and Lawrence O’Connor, owners of Primrose School at Bulverde Road and Primrose School of Schertz. We were first introduced to Primrose through our good friends Tommy and Anna Thompson, who have owned several Primrose schools in the Austin area. When we moved to San Antonio in 2014, we discovered there was a need for high-quality early education in the San Antonio area and decided to open a Primrose of our own. We both come from families of educators and we know how important education is, especially for young children. We were also trying to start our own family, and envisioned creating a school where our future children could learn and grow. We opened Primrose School of Schertz in July 2017, and are so grateful to now have 2 children attending our school. When the opportunity arose to purchase Primrose School of Bulverde, we jumped at the chance to grow our Primrose family.
Prior to becoming full-time Primrose Franchise Owners, we have both enjoyed successful careers in the corporate world. Natalie was a director with Workforce Solutions Alamo, a state and federally funded organization that helps people find jobs and administers training and support services to job seekers so that they can obtain and maintain employment, and Lawrence was a commercial real estate broker and partner at HPI Real Estate Services and Investments, leading the company’s San Antonio office.
With Natalie’s expertise in management, quality control and operations, and Lawrence’s sales, real estate and business development background, we believe we are an ideal match to achieve success within the Primrose Schools family. We have always had a love of learning, one of the things that drew us to each other. We both graduated in the top 5 percent of our high school classes and both completed the prestigious Plan II Honors Degree at The University of Texas at Austin.
San Antonio is now home, and we take great pride in bringing an exceptional academic program to our community. It is our mission to always provide a supportive and positive experience to our children, parents, and staff to ensure that our children are receiving the care that they need to grow, learn and thrive.
We look forward to meeting you and your family!
Primrose School at Bulverde Road offers the Primrose exclusive, research-based Balanced Learning® curriculum that balances purposeful play with nurturing guidance from teachers for children ages 6 weeks old to 5 years old. Primrose School at Bulverde Road opened in June 2016 and is located at 18207 Bulverde Road. For more information, please visit www.PrimroseBulverdeRoad.com and click the ‘Contact Us’ button to schedule a tour!
Frequently Asked Questions
Are all staff members background-checked and CPR/first-aid certified?
Yes. Every Primrose staff member undergoes a thorough background check before joining our school. All staff are also CPR and first–aid certified, so you can feel confident your child is in safe, prepared hands every day.
What curriculum or educational philosophy do you follow?
Our school uses the proprietary Primrose Schools Balanced Learning® curriculum, which is research-informed and designed to nurture the whole child — intellectually, socially, emotionally and physically. We believe in balancing teacher-guided learning with purposeful play to build a strong foundation for the future.
How do you support school readiness and the transition to kindergarten?
All of our programs are designed in age-appropriate ways to prepare children for kindergarten and beyond. We focus on early literacy and numeracy as well as social-emotional skill development — so children arrive at kindergarten confident and ready to thrive. 96% of Primrose Schools Pre-K students met ASQ benchmarks for problem solving.*
What are your hours of operation?
We are open Monday through Friday from 6:30 am-6:00 pm.
How do you keep parents informed about their child's day?
Connecting school to home is one of the ways we help children thrive. We use the Procare app to share daily updates and photos so you stay connected to your child’s joy, learning and special moments











