Early Education and Care in Tampa, FL

Our school is more than a daycare. Through purposeful play and nurturing guidance, we help lay the foundation for a lifelong love of learning. Right down the road from Deer Park Elementary School and Tampa Bay Downs, we are conveniently located on Whitmarsh Lane. Come by and see Balanced Learning® in action.
child in daycare classroom

Every Moment Matters

  • The components of our Balanced Learning® approach are intentionally aligned to create developmentally appropriate learning experiences.
  • Your child will stay engaged all day with the right balance of child-initiated and teacher-guided learning experiences.
  • Our students learn the foundational skills to develop Active Minds, Healthy Bodies, and Happy Hearts® that will forge a path to a brighter future.

A Day in The Life at Primrose

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Early Morning

Circle Time

Each day begins with a warm welcome as children gather to build a strong sense of community and belonging.

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Mid-Morning

Noggin Joggin’

Through thought-provoking discussions, children are encouraged to wonder, predict and think critically.

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Late Morning

Harmony & Heart

Children discover the joy of music, melody and self-expression as they sing, dance and play instruments.

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Early Afternoon

Small Group

Teachers build meaningful relationships while offering individualized support, encouragement and challenges.

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Early Afternoon

Wonder Times

Wonder students explore concepts through hands-on investigations, thoughtful conversations, songs and more.

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Mid-Afternoon

Small Group Literacy

Venture students find their voice and express their ideas through drawing, writing, storytelling and bookmaking.

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Late-Afternoon

Thumbs Up!

Children build coordination, balance and body awareness while practicing teamwork and healthy habits.

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Late-Afternoon

Reflections of the Day

Children come together to celebrate their learning, share discoveries and reflect on the day’s experiences.

Cruz Family

Franchise Owner

Alejandra Rodriguez, Valentina Cruz-Rodriguez, and Ramon Cruz

Welcome to the Primrose School of Westchase!

We are the Cruz-Rodriguez family, and Primrose School of Westchase holds a place in our hearts. Our family’s connection to Primrose began with Valentina, who attended the school as a student. We are honored to continue that connection by serving the Westchase community as owners.

Alejandra began her career in Early Childhood Education in 2001 and joined Primrose School of Westchase in 2008 as a pre-kindergarten teacher. She became School Director in 2017 and is passionate about creating a safe, nurturing, and engaging environment where every child can learn and thrive. She holds a Director’s Credential and Child Development Associate (CDA) credential.

Valentina grew up at Primrose and later returned as a Support Teacher and Preschool Teacher. She is currently completing her bachelor’s degree in Psychology at the University of South Florida, bringing her love of learning and Primrose experience to our school.

Ramon brings 20 years of construction experience and nearly a decade of business ownership, with expertise in leadership, operations, budgeting, project management, and facility care.

Together, we are committed to continuing the Primrose tradition of excellence and providing children and families with a place to learn, grow, and thrive. We are grateful to serve the Westchase community.

The Cruz-Rodriguez

Frequently Asked Questions

Are all staff members background-checked and CPR/first-aid certified?

Yes. Every Primrose staff member undergoes a thorough background check before joining our school. All staff are also CPR and first–aid certified, so you can feel confident your child is in safe, prepared hands every day.

What curriculum or educational philosophy do you follow?

Our school uses the proprietary Primrose Schools Balanced Learning® curriculum, which is research-informed and designed to nurture the whole child — intellectually, socially, emotionally and physically. We believe in balancing teacher-guided learning with purposeful play to build a strong foundation for the future.

How do you support school readiness and the transition to kindergarten? 

All of our programs are designed in age-appropriate ways to prepare children for kindergarten and beyond. We focus on early literacy and numeracy as well as social-emotional skill development — so children arrive at kindergarten confident and ready to thrive. 96% of Primrose Schools Pre-K students met ASQ benchmarks for problem solving.*

What are your hours of operation? 

We are open Monday through Friday from 7:00 am-6:00 pm.

How do you keep parents informed about their child's day?

Connecting school to home is one of the ways we help children thrive. We use the Procare app to share daily updates and photos so you stay connected to your child’s joy, learning and special moments

Our family would love to meet yours.

Contact us to schedule a tour.
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© 2026 Primrose School Franchising SPE, LLC. All Rights Reserved.

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. We will not offer you a franchise unless and until we have complied with applicable registration and disclosure requirements in your jurisdiction. Contact Primrose School Franchising SPE, LLC, 3200 Windy Hill Road SE, Suite 1200E, Atlanta, GA 30339, to request a copy of our FDD.

*Study was conducted on a representative sample of Primrose Pre-Kindergarten students across twelve Primrose schools in nine states in the Spring of 2024. The Bracken School Readiness Assessment 4th Edition assesses children’s school readiness in terms of their understanding of concepts that are strongly related to early childhood cognitive and language development as well as early academic achievement.

**Based upon recent assessments of approximately 3,900 Primrose students aged 4 screened using the Ages & Stages Questionnaires®, Third Edition during the 2024-2025 school year. Ages & Stages Questionnaires® and ASQ® are registered trademarks of Paul H Brookes Publishing Co, Inc.