Primrose School Building

Primrose School of South Charlotte

Franchise Owners

Bill and Yaa McConnell
Bill and Yaa McConnell
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Bill and Yaa McConnell


Hello – We are Yaa and Bill McConnell and we are the proud Franchise Owners of Primrose School of South Charlotte. As business people with a passion for education, we are thrilled to offer the Primrose Experience of premier early education and care to the children and families of Charlotte.

We were first introduced to Primrose Schools in 2014 while searching for childcare for our son, Douglas. We tried a variety of childcare arrangements, but we were challenged to find an option that provided the type of quality education we wanted for our son — a secure, loving environment that helped him grow both socially and academically. When we enrolled Douglas at Primrose, we immediately knew we’d found what we were looking for.

Within a few months, we knew we wanted to move from being Primrose parents to Primrose Franchise Owners. We had already considered opening our own business as a way to invest in the city of Charlotte. After more than a decade of working in curriculum and instructional design, we were drawn to opening a school as an opportunity to provide more families with the Primrose Balanced Learning® approach, which balances purposeful play with nurturing guidance. Both of us are on-site weekly to oversee the day-to-day operations of the school.

Yaa McConnell: I draw on my professional experience as an Instructional Designer in the corporate world. (Bank of America, TIAA, Joerns Healthcare, and Atrium Health). I hold a Master of Education degree in curriculum and instruction from George Mason University and an undergraduate degree in sociology earned from the University of Ghana. While my responsibilities range from, setting the strategic direction of the school, and managing staffing to supervising the implementation of curriculum, my favorite role is connecting with parents and families at the school.

Bill McConnell: Earned a degree in Business Management from Florida State University and worked in consumer product sales for 17 years with Stanley Black & Decker. My primary focus is business operations and the strategic development of the school. I take pleasure in seeing all of the families and children we serve each day.

We are thrilled to see our dream of serving families and children come to fruition by opening a Primrose school. Together, we are committed to providing students with a safe and nurturing environment to learn and grow their Active Minds, Healthy Bodies, and Happy Hearts®, while providing parents with peace of mind, knowing their children are well cared for and receiving a premier education.

Thank you for taking the time to visit our website. We would love to meet you and your family and welcome you to our Primrose family!

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