Primrose School Building

Primrose School of Manhattan at East 82nd Street

Franchise Owners

Co-Owners of Primrose School of Manhattan, Matt Grossman and Wendy Jones
Matt Grossman & Wendy Jones
Learn More

Matt Grossman & Wendy Jones


It is our pleasure to introduce you to the Primrose School of Manhattan at East 82nd! Our school is now open and is the first Primrose in the greater New York City area. If you aren’t familiar with Primrose, then let’s start at the top - Primrose’s core principle is that who children become is just as important as what they know. Primrose’s time-tested (40 years!) Balanced Learning® approach emphasizes the development of the child through purposeful play and nurturing guidance from teachers. Our team encourages curiosity, confidence, and compassion. The program delivers more than a curriculum: it’s a life-changing, early learning experience for children and their families… and if you are familiar with Primrose then you know that we are the leader in early education and provides the premier learning environment in over 465 schools nationwide!

Our school is majority owned by Matt Grossman. Matt lives in New York City and is raising his children on the Upper East Side. He also owns three Primrose schools in Georgia. Matt’s operating partner is Wendy Jones, an accomplished entrepreneur who was previously on the Executive Team at Primrose headquarters in Atlanta.

Together, they are proud to bring an unparalleled early education experience to the families of Manhattan’s Upper East Side. Our goal is to provide a diverse, inclusive environment for children and families that is representative of the thriving neighborhood in which we’re located.

We can’t wait to welcome your family into our school! To schedule a brief introductory call with a member of our enrollment team, please click here to speak with our enrollment team to book a time convenient for your family

See What's Happening in Our School

We'd love for your family to meet ours.