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Now Enrolling
The Leader in Early Education and Care®
Hours & Location
M-F 8:00 am-6:00 pm
350 East 82nd St, New York, NY 10028

Make the First Five Years Count

We’re more than a daycare in Manhattan. We know how young children learn best, which is why our Balanced Learning® approach combines plenty of purposeful play with nurturing guidance from teachers.
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Our Classrooms & Programs

Our time-tested approach to early childhood education is designed to foster good character and grow social and emotional skills while also building literacy, and math skills.
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Franchise Owners

Matt Grossman & Wendy Jones

It is our pleasure to introduce you to the Primrose School of Manhattan at East 82nd! Our school is now open and is the first Primrose in the greater New York City area. If you aren’t familiar with Primrose, then let’s start at the top – Primrose’s core principle is that who children become is just as important as what they know. Primrose’s time-tested (40 years!) Balanced Learning® approach emphasizes the development of the child through purposeful play and nurturing guidance from teachers. Our team encourages curiosity, confidence, and compassion. The program delivers more than a curriculum: it’s a life-changing, early learning experience for children and their families… and if you are familiar with Primrose then you know that we are the leader in early education and provides the premier learning environment in over 465 schools nationwide!

Our school is majority owned by Matt Grossman. Matt lives in New York City and is raising his children on the Upper East Side. He also owns three Primrose schools in Georgia. Matt’s operating partner is Wendy Jones, an accomplished entrepreneur who was previously on the Executive Team at Primrose headquarters in Atlanta.

Together, they are proud to bring an unparalleled early education experience to the families of Manhattan’s Upper East Side. Our goal is to provide a diverse, inclusive environment for children and families that is representative of the thriving neighborhood in which we’re located.

Our family would love to meet yours.

Contact us to schedule a tour.
A child and teacher's hand on a bookA young boy playing with toysA young boy playing to the floor looking up at cameraA young boy smiling at cameraA young boy looking at cameraA child and teacher's hand on a bookA young boy playing with toysA young boy playing to the floor looking up at cameraA young boy smiling at cameraA young boy looking at camera