Early Morning
Circle TimeEach day begins with a warm welcome as children gather to build a strong sense of community and belonging.
Now Enrolling
Now Hiring
The Leader in Early Education and Care®
Hours & Location
M-F 6:30 am-6:00 pmAccreditation
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Early Education and Care in Aurora, IL
Our school is more than a daycare. Through purposeful play and nurturing guidance, we help lay the foundation for a lifelong love of learning. Right down the road from Gwendolyn Brooks Elementary and Young Elementary School, we are conveniently located on N Aurora Road. Come by and see Balanced Learning® in action.
Every Moment Matters
- The components of our Balanced Learning® approach are intentionally aligned to create developmentally appropriate learning experiences.
- Your child will stay engaged all day with the right balance of child-initiated and teacher-guided learning experiences.
- Our students learn the foundational skills to develop Active Minds, Healthy Bodies, and Happy Hearts® that will forge a path to a brighter future.
A Day in The Life at Primrose
Mid-Morning
Noggin Joggin’Through thought-provoking discussions, children are encouraged to wonder, predict and think critically.
Late Morning
Harmony & HeartChildren discover the joy of music, melody and self-expression as they sing, dance and play instruments.
Early Afternoon
Small GroupTeachers build meaningful relationships while offering individualized support, encouragement and challenges.
Early Afternoon
Wonder TimesWonder students explore concepts through hands-on investigations, thoughtful conversations, songs and more.
Mid-Afternoon
Small Group LiteracyVenture students find their voice and express their ideas through drawing, writing, storytelling and bookmaking.
Late-Afternoon
Thumbs Up!Children build coordination, balance and body awareness while practicing teamwork and healthy habits.
Late-Afternoon
Reflections of the DayChildren come together to celebrate their learning, share discoveries and reflect on the day’s experiences.
Franchise Owners
Hayley and Theo Williams
We are the proud owners, Hayley and Theo Williams, of Primrose School of East Aurora!
We are also the proud parents of four children, and as working professionals, we are no strangers to the child care space. When our careers took us on a tour of the Midwest, we found it challenging to find quality, reliable and readily available child care options. That challenge continued when we settled in the Chicago suburbs – Theo’s childhood home. Driven by this experience and our entrepreneurial mindsets, we began to think about how we could provide local families with the same high-quality educational child care we were seeking for own children. We felt an instant connection to the Primrose brand, and the more we learned about the Primrose values and beliefs, the more we wanted to offer the Primrose experience to local families.
Before becoming a franchise owner, Hayley worked as a communications consultant in higher education. Hayley will serve as the onsite owner and will be supported by Theo, who is an executive leader in distribution. Before joining the civilian sector, Theo spent 10 years as an infantry officer in the United States Marine Corps.
When seeking child care for our own children, it was imperative that they would be cared for with love, empathy and compassion. Beyond that, we had a strong desire for our children to be challenged intellectually, emotionally and socially. The Primrose-exclusive Balanced Learning® curriculum balances purposeful play with nurturing guidance from teachers to encourage curiosity, creativity, confidence and compassion.
Our two youngest children will be the first to enroll at Primrose School of East Aurora, and we feel privileged to partner with families in the community to provide exceptional care and foster a lifelong love of learning and growing in young children.
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Best Infant Care in Aurora, Illinois
At Primrose School of East Aurora, our infant care program provides a safe, loving environment where your baby can grow, explore, and thrive. With individualized care, responsive teachers, and a focus on early development, we partner with families to give your child the very best start.
Preschool Learning Through Play
Looking for a preschool in Aurora, IL? Our early education programs focus on phonics, creativity, and confidence-building in a safe, nurturing environment.
Pre-K Program Focused on Kindergarten Readiness & Early Learning
Our Pre-K program prepares children for kindergarten through hands-on math, problem-solving, and fine motor activities. We build confidence, independence, and essential academic skills to ensure a smooth, successful transition to kindergarten.Frequently Asked Questions
Are all staff members background-checked and CPR/first-aid certified?
Yes. Every Primrose staff member undergoes a thorough background check before joining our school. All staff are also CPR and first–aid certified, so you can feel confident your child is in safe, prepared hands every day.
What curriculum or educational philosophy do you follow?
Our school uses the proprietary Primrose Schools Balanced Learning® curriculum, which is research-informed and designed to nurture the whole child — intellectually, socially, emotionally and physically. We believe in balancing teacher-guided learning with purposeful play to build a strong foundation for the future.
How do you support school readiness and the transition to kindergarten?
All of our programs are designed in age-appropriate ways to prepare children for kindergarten and beyond. We focus on early literacy and numeracy as well as social-emotional skill development — so children arrive at kindergarten confident and ready to thrive. 96% of Primrose Schools Pre-K students met ASQ benchmarks for problem solving.*
What are your hours of operation?
We are open Monday through Friday from 6:30 am-6:00 pm.
How do you keep parents informed about their child's day?
Connecting school to home is one of the ways we help children thrive. We use the Procare app to share daily updates and photos so you stay connected to your child’s joy, learning and special moments
Primrose Schools vs. Montessori: What’s the difference?
While both approaches value hands-on learning, independence and child development, Montessori classrooms emphasize self-directed exploration with teachers serving primarily as guides. Primrose Schools Balanced Learning® approach combines purposeful play, nurturing teacher guidance and research-informed curriculum to support children’s academic, social-emotional, creative and character development.
Find out more about how Primrose balances the best of montessori.
