Our teachers and caregivers are trained, ready and excited to help spark lightbulb moments for your child. We invite you to visit and see our Balanced Learning approach in action
Julia and David Shelton are area residents and Franchise Owners of the Primrose School of Preston Hollow, the first metropolitan Dallas location which opened in February 2015 and the Primrose School at White Rock opening in January 2022. Julia and David are college sweethearts and proud parents of two daughters. The couple is very involved in the community. Julia has served on the boards of the Lake Highlands Junior Women's League, the Junior Group of the Dallas Garden Club, a local chapter of MOPS (Mothers of Preschoolers, International) and the Notre Dame School. She has also been involved in the Junior League of Dallas, the Dallas Symphony Chorus, the Lake Highlands Women’s League, 100 Women of Lake Highlands, Vogel Alcove and local school PTAs. Julia, David, and their children enjoy being active members of Park Cities Baptist Church, where they are involved in the children's ministry and are active in Sunday school. Julia earned a Master's degree from SMU and pursued her passion for education by becoming a teacher focusing on reading and language curriculums, working in both the Dallas and Plano Independent School Districts. David, a native Dallasite, is a partner at Segovia Partners, a retail commercial real estate firm, a position he will continue to hold while being involved in the operations at these Primrose Schools. David’s oldest real estate client is Primrose Schools and he has helped to place over 25 schools across DFW, the rest of Texas as well as the surrounding states.
We are conveniently located on Paramus Road, right down the road from Kramer Elementary and ten minutes from Preston Hollow Elementary School. Unlike an ordinary daycare in Dallas, we provide your child with a robust early education and child care experience.
Infant, Toddler, Early Preschool, Preschool, Pre-Kindergarten, Kindergarten, Summer Adventure Club
At Primrose, your child will get more than an infant daycare experience. Our teachers help your child develop and grow, building one skill upon another, which is why we are the leader in infant child care.
Our Balanced Learning® approach weaves in character development and life skills into daily learning experiences because we believe who children become is as important as what they know.
To better meet the individual needs of every child, we’re proud to implement Ages & Stages Questionnaires® (ASQ®-3 and ASQ®:SE-2) in Primrose schools across the country.
Primrose is the leader in early education and care in Dallas and across the country and for the fifth consecutive year, Entrepreneur magazine’s Franchise 500 awards has ranked Primrose Schools #1 in the highly competitive child care category! We also ranked #67 overall out of 500. This recognition is a testament to our dedication to serving children and families in Dallas and around the country, despite this unprecedented year. Beyond proud and continually grateful to be part of this amazing community!
Our new exclusive Harmony & Heart® program integrates our proprietary music and books in a variety of thoughtful ways each day. Through learning about music, while simultaneously being exposed to concepts in math, language, and character development, your child will grow as a musician, a student, and a person.
We are grateful for our partnership with Church of the Incarnation allowing us a temporary home while we work through the rebuilding process.
Each Primrose school is held to high standards of safety and cleanliness while maintaining a caring and nurturing environment where children can thrive.
Primrose Preston Hollow sustained substantial damage in the tornado that hit our community on October 20, 2019. Our school at Preston and Royal will be closed for the foreseeable future. We are grateful for our partnership with Church of the Incarnation allowing us a temporary home while we work through the rebuilding process. We appreciate the ongoing support and encouragement we continue to receive from the entire Preston Hollow community.
There’s no question that parents want their preschoolers to grasp the basics of colors, numbers and letters to foster a lifetime of learning.
It might seem odd to think about your preschooler exploring data analysis and algebra.
It's a fact: children learn better when they are engaged. That's why purposeful play and nurturing guidance from teachers are key components of Balanced Learning. See how this time-tested approach with a strong emphasis on life skills and character development can help your child develop and excel.